自营产品,就是商城给客户提供的商品,商品的销售,售前和售后服务,全部都是由商城负责的,这个就叫做自营商品。
一般看商品里面服务:在你选中某个商品后,在价格下面,会有“由聚美优品提供售后”这样的字,就是聚美的自营商品。第三方商家的商品,慎重,也有很多旗舰店是很不错的。
:聚美优品的盈利模式是怎样的?盈利来源于哪几个方面
1、销售化妆品及其他产品获得的商品利润(差价);
2、与品牌商合作获得的销售商品的返利;
3、网站运营所吸引的广告收入;
4、上市融资即市场投资人的投资;
聚美优品是什么样的一个商业模式聚美优品是学习在美国很火热的groupon的商业摸式,每天推出一个精品限量的团购,和其他类似网站不同的是,聚美优品针对的是美妆市场,每天推出一款折扣可观的美妆产品团购。同论坛上常见的团购相比,聚美优品并不求量,埂加注重质量。首先是商家要好,然后是折扣要大,一般都是五折或者更低。
With the B2C market gradually matured, B2C will enter user fractionize market stage In recent years, more and more manufacturers to enter the vertical subdivision online B2C market, consumers can choose the category more abundant Jumei Youpin as China's first batch of cosmetics in the vertical type professional website, through the group purchase power gradually developed into an influential new B2C electronic commerce platform Vertical group purchase group purchase site known as the future site of one of the three major trends, because the vertical category group purchase easy service standardization, more easily attract loyal customers This paper mainly from the following aspects of Jumei Youpin simple analysis; (1 ) Jumei Youpin business model; ( 2) Jumei Youpin business model; ( 3) Jumei Youpin management deficiencies and suggestions
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